The Department of Communication Management offers MBA in Communication Management and MBA in Events and Entertainment Management.
Communication management includes systematic planning, implementation and monitoring of all channels of intra and inter-organizational communication. The communication tools used today are complex, sophisticated and extremely powerful. Therefore, brands need to master strategic communication to break through the media clutter and reach their desired audience.
How does one design corporate communication strategies? How does one manage the flow of information online and offline? How does one devise clutter-breaking events that can make an impact?
The department will facilitate one’s knowledge of digital media trends, brand communication, content development, branding and designing innovative events. This knowledge acquired in the process can kickstart one’s career in brand communication, management, events and experiential marketing.
The department promotes ethical consideration, compassionate outlook, and socially responsible approach among the learners. The objective is to create the LEADERS OF TOMORROW.